Transformations Of Modern Society Sociology Essay

Transformations Of Modern Society Sociology Essay Modernity is a period of time within the world that started for many around the seventeenth century. It was accentuated by the shift from a move from a feudal system to a system we know as capitalism and the nation state which gained influence throughout the known world. There was a shift in focus from agricultural work and employment to Industrial and town based focus. Many commentators have looked at modernity and what was meant by modernity. This report focuses on modernity from the perspective of Gliddens, his opinion of what its key institutional factors were and those of globalisation. For Giddens modernity as a simple explanation is, ways of life for groups of people which emerged in Europe from about the seventeenth century onwards. This consequently, moved on and became a way of life around the world. Thus modernity is located within a specific time period and a starting geographical position, the features of modernity can be explored later. (Giddens, 1990, p. 1) Modernity changed the way people around the world were connected to each other, this in turn had a profound effect on the personal level. On the one hand modernity gave people the more chances to live a more rewarding life, yet the dangers that came with that were greater in Giddens opinion. He states, modernity was a double edged sword of security versus danger and trust versus risk, this is seen in the fact that more people died in the wars of the twentieth century than in the previous two centuries even if you allow for the increase in population over this period (Giddens, 1990, p. 7). The move from agrarian based production to the industralised production that catered not only for local but international markets produced more varitey of products. However, at the same time human labour power became commercialised. Capitalism became the way of life not only in modernitys economic system but all its other institutions. Giddens, 1990, p.11 explains this as, the social order of modern ity is capatilistic both in its economic structures and other institutions. This created a cycle of investment profit investment meaning profits declined and meant a need for a continual expansion of the system. However for marx though the modern eras rapidly changing characteristics were not derived from a capitalist order but an industrial order, one characterised through the harnessing production to human needs throughthe industrial exploitation of nature (Morrison, 2006, p. 78) Having looked at modernity it is briefly time to explore what Giddens calls the key features of modernity these are , the separation of time and space, disembedding mechanisms and the reflexive appropriation of knowledge (Giddens, 1990, p. 53). These three features were interconnected and could be found in all. So for giddens modernity had multiple layers especially on the institutional level, the introduction of a world clock and time zones along with a move from gregorian to julien calendar gave us uniformity the world over. Here we will look at the next focus of Giddens in terms of modernity, mainly this will explore his perspective on the institutional dimensions of modernity. The four institutional dimensions Giddens 1990 identifies are, Capatilism; industrialism; military power and surveilance(p.59). The first instituional dimension Giddens 1990 deals with is capatalism, capitalism is the making of useful items based around those who have the means of production and those who have no such capital and sell their labour, this creates the axis of a class system. This system requires good to be made for competitive market with price being a guide for buyers, sellers,investors and producers of goods alike. The second institutional dimension Giddens identifies is industrialism, Giddens 1990 sees Industrialism not necessarily as the move to big factories using machines and electricity and or steam power but something more. For Giddens it affects every day life not only the work place but, how we interact with each other and how we travel. It also impacts on the home and leisure life of all individuals. Capitalism and industrialism may be two distinct dimensions but they are inter-related for Giddens, they are in fact so closely linked distinguishing the two from each other is difficult. The third institution dimension explored by Giddens is that of surveilance, this he explains is the role the nation state a phenomenon seen in all modern societies in one form or another exercises control and social regulation. Giddens 1990 sees the administrative system of nation states having coordinated control over areas of territory it has gained, no pre-modern state were able to achieve this level of administrative control. Giddens 1990 (p.58) is directly interested, in the supervision of the activities of a population, this can be directly as Foucault discusses through prison or education systems, or more directly in the way information is controlled. The last institutional dimesion that Giddens identifies is that of military power. For Giddens 1990 the nation state and modern societies are unique in the fact that it was able not only able to create the means for war in weaponary and machines but also had the support of the millitary, in most pre-modern societies the central political figure had to make alliances with princes warlords clan chiefs to gain their support. He also points out how, industralism permeating both the organisation of the military and the weaponary at their disposal. The industralisation of war radically changes the character of warfare, ushering in an era of total war and a nuclear age (Giddens, 1990, p. 58). This point is highlighted in (Hopkins, Evans, Norton-Taylor, 2012) Senior military officers and ministry officials have taken up more than 3,500 positions in arms companies over the last 16 years. So for giddens all four Intstitutional dimensions of modernity were interconnected with each other and c an not be seperated from one another. Lastly we will explore what Giddens means by the term Globalisation, Giddens 1990 (p.64) defines globalisation as, the intensification of worldwide social relations which link distant localities in such a way that local happening are shaped by events occurring many miles away. As a definition of globalisation this is one of the better ones available. However, the definition of globalisation by Trevellion 1997 in (Lyons, 2006, p. p.122) that globalisation has both subjective and objective meanings, to embrace both the objective social, economic and technological changes associated with the dismantling of national and regional barriers to trade and communications and the subjective shifts in conciousness associated with the growth of global concerns and global sensibilities. What trevillion is arguing is that globalisation through social, economic and technology changes have made it easier to trade and talk to anyone in the world, but at the same time issues like global warming and chi ld poverty have become a worldwide not just localised concerns any longer. For Giddens there are four dimensions that create globalisation similar to his ideas on modernity. Giddens 1990 (71) shows us that, the nation state, world capitalist economy, world military order, international division of labour. He claims that the chief form of production is economic enterprise and this has definite class related issues. Each state develops a local and world economic policy which involves regulating the economic activity. But the administrative organisation of these states means that they are able to separate the economic from the political. The second dimension for Giddens is world military power. For Giddens trans national companies may have more economic power than certain nations and are able to use this economic power to influence political issues to their favour, however they do not control the means of violence or territory that states do. Most states have either total or majority control for the means of violence within their state. Trans national companies can accumulate all sorts of economic power but, they are not military organisations (Giddens, 1990, p. 71). The other area that occupies Giddens 1990 (p.72) in terms of globalisation is the international division of labour. He claims that, nation states are the main drivers in global politics whilst trans national companies(businesses) are the major players in the world economy. This is especially true when looking at how they trade with other companies, states and individuals. Manafacturing banking and other financial institutions depend on production for profit. Which is why the influence they carry brings the worldwide extension of commodity and financial markets. However, even from its beginnings the world capitalist economy was not just about the trade of goods and services. It involved and involves still the commodification of labour power, this seperates the workers from control of their means of production. This of course has consequences and means class divisions widen and global inequalities become more pronounced. So in summary we are now all more connected especially through the use of global media and the world wide web. We are aware of things happening in other countries yet at the same time we may feel the effects of those things. The recession and possible collapse of Greeces, spains and portugals to name a few economies will have an effect in the united Kingdom and other places around the world who trade with these countries. We have explored Giddens perspective on modernity and the institutional dimensions that are present, before looking at Giddens Views on globalisation and the institutional dimensions of globalisation. Modernity in Giddens eyes is denoted by the move from agrarian community to industrialisation based in the city, with the move to a world time system and time zones and a world calendar. The key instutionial dimensions identified by Giddens were, capitalism, industralism, military power and surveilance each were interconnected. Finally we looked at Giddens views on globalisation and the institutional dimension found within it not suprisingly the institutional dimensions to globalisation are nearly identical to those of modernity. What he pinpointed within globalisation is that inequalities that were already present have not only persisted but expanded and can be found globally.

Analysis of company history development & growth

Arthur W. Perdue†s quest for excellence in the poultry business began in 1917. Perdue started his company as a table-egg poultry farm. He slowly expanded his egg market by adding a new chicken coop every year. Arthur†s son Frank joined the family business in 1939 after leaving school at the end of his the second year. In 1950 Frank took over leadership of Perdue Farms, which had over 40 employees at the time. During the 1970†³s Perdue entered into new markets in Boston and Philadelphia and also opened a new processing plant in North Carolina. Shortly after this, in 1977 Arthur Perdue died, leaving behind a business who†s annual growth rate was 17 percent compared to the industry average of 1 percent. Arthur†s son Frank was left behind to take over the business. Frank Perdue without a hint of self-deprecation stated that â€Å"I am a B-minus student. I know how smart I am. I know a B-minus is not as good as an A-said of his father simply†, â€Å"I learned everything from him† (Hill & Jones, 208). During the 1980†³s and 1990†³s Perdue Farms diversified and expanded its market further down to other eastern coast states and southern states. By 1994, revenues were around 1.5 Billion a year. To add to this number Perdue purchased the twelfth largest poultry producer in the United States with about 8,000 employees and revenues of approximately $550,000 a year. Internal analysis of strengths and weaknesses – Maintain an environmentally friendly workplace – Represent the total quality management slogan – Largest poultry producer in the northeast – Second largest producer in the United States – Involved in every aspect of the business External analysis of opportunities and threats – Produce roasted Chicken and Chicken parts Risk of entry by potential competitors The risk of entry from potential competitors is low, due to the barriers of entry. The barriers of entry are high, traceable to the cost of starting the business and what it costs to remain successful. Perdue also has a cost advantage over potential new entrants that is credited to superior production operations. Perdue has control of their inputs required for production, such as labor, materials, equipment, or management skills. Between the existing companies rivalry is strong. There is no significant price competition because of the over capacity in the broiler industry. Buyers (consumers) have a great deal of bargaining power because the buyer has a variety of brands to choose from and a lot of options to choose from such as precook, fresh, roasted and boneless. Perdue Farms supplies all of its own inputs, and they have established relationships with the distribution retailers. The substitute products for the broiler industry are pork, beef, and seafood. These items hold a real threat to the broiler industry. Perdue is in a very good competitive position. It has gained recognition for becoming one of the top broiler companies in the nation. One strength of Pedrue it that they own their own trucking fleet which they can distribute their own product. A main strength of Perdue Farms is that they refuse to let their product be shipped frozen. Perdue says that if the poultry is shipped frozen, it will loose flavor and moistness when cooked. This strength can result into brand loyalty, because when customers see the name Perdue, they know that the product is fresh not frozen. Another strength is that Perdue leads the industry in quality. To ensure that Perdue continues to lead the industry in quality, it buys about 2,000 pounds of competitors† products a week. Inspection associates grade these products and the information is shared with the highest levels of management (Hill & Jones, 1998). Perdue†s company policy is taught to all associates in quality training. Perdue has one weakness at this time. Perdue has rode down the experience curve and changed all of its other weaknesses into positives. For example, In the 1980†³s Perdue decentralized and formed separate business divisions. Soon after this was done, chicken sales leveled off. At on point the firm was losing as much as $1 million a week and, in 1988, Perdue Farms experienced its first year in the red (Hill & Jones, 1998). Perdue learned from this and quickly changed back to centralized. Currently, Perdue has the opportunity to produce other kinds of meat such as beef or pork. This opportunity could soften the financial impact if the threat of overcapacity continue to haunt the broiler industry. Perdue Farms Mission –†Create a quality product, be aware of your customers, deal fairly with people, and work hard, work hard, work hard† (Hill & Jones, 1998). Perdue is a vertically integrated agribusiness (www.perdue.com). Perdue practices forward integration by moving downstream to distribution. Perdue owns it own trucking fleet by which they distributes it to the end users. Perdue also practices backward integration by formulating and manufacturing its own feed. By vertically integrating backward to gain control over the source of critical inputs or vertically integrating forward to gain control over distribution channels, a company can build barriers to new entry into its industry (Hill & Jones, 1998). The business level strategy of a company encompasses the overall competitive theme that a company chooses to stress. Perdue Farms business level strategy is considered to be differentiated. In the early 1980†³s Perdue diversified and broadened its market. Perdue did this by raising turkeys and production other meat products. Perdue distinctive competency is in premium quality products. Frank Perdue was convinced that higher profits could be made if Perdue†s products were premium quality so they could be sold at a premium price (Hill & Jones, 1998). This distinctive competency resulted in 1994 revenues around about 1.5 billion and net profits at $50 million. The philosophy at Perdue is quality and efficiency with emphasis on the first over the latter. To ensure that Perdue continues to lead the industry in quality, it buys about 2,000 pounds of competitors† products a week. Inspection associates grade these products and the information is shared with the highest levels of management (Hill & Jones, 1998). The structure and control at the function level is improved with efficiency. Efficiency is improved through management of details. At Perdue nothing goes to waste. To make sure this is true Perdue is involved in every aspect of the chicken business, from breading and hatching its own eggs to processing chicken feet and selling then to Asia as a barroom delicacy. These efforts were implemented through team management with a focused message coming from senior management.

Olaudah Equianos Autobiography - 650 Words

Olaudah Equiano’s autobiography moves beyond being a personal document. It provides the reader with important historical background about the slavery system and Guinea. In the first three chapter, Equiano tells us a lot about his native country, early years, and his kidnapping. The people of Eboe, where Equiano is born, are very civilized. They have their own laws and traditions. For example, the chiefs or elders of the place usually conduct the governmental proceedings. Their laws are built on democratic basis. They hold meeting to decide upon any dispute and punish crimes. They natives are very cooperative and organized. They all labor and fight together from their early years. In addition, whenever a new bridegroom want to build his house, everyone helps him and expect nothing in return. One of the natives’ best traits is being pragmatic. They could make drinks, clothes, and perfumes out of simple materials. They are not only good at manufacturing, but also trading a nd they even have their own currency. Unfortunately, the natives are not perfect as Equiano tries to portray them. Even though women and men almost wear the same clothes, which symbolizes equality, women are not considered equal to men. When a couple marry, everything that the girls own becomes the bridegroom’s property. Similarly, if a woman cheats on her husband, she is punished severely. While it is so common to find husbands cheating on their wives. Before moving on, it should be pointed out that inShow MoreRelatedBenjamin Franklin And Olaudah Equiano1127 Words   |  5 Pages Benjamin Franklin and Olaudah Equiano lived during the same time period. Franklin was one of the founding fathers of the Untied States, and his commitment to making his country better was remarkable. Benjamin Franklin wrote his autobiography from 1771- 1791. Franklin passed away before he was able to see his autobiography published in 1791. 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Food Industry And Its Effects On The Health And Prosperity...

Engineered Food Technology and industrialization of the food industry have changed how food is grown, and altered its nutritional value. Multinational organizations are making decisions that affect the health and prosperity of people worldwide. These organizations have found ingenuous ways of packaging and marketing unsafe products to the public. Education and awareness of the problems are the only hope for improving the food industry and the quality of food. Industrialization of food began with the advent of fast food chains. The McDonald brothers were the first to introduce assembly line food processing. By assigning each employee one task to perform they were more efficient, and they paid those employees less than employers who expected an employee to perform start to finish tasks. The food industry implemented the assembly line approach, quickly changing how food is processed, and decreasing the pay rate for workers. 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Civil Rights And Social Integration Of African Americans

During the 20th century there were numerous riots, protests, and boycotts fighting for the equality and social integration of African-Americans. Some of the stories of individuals endeavoring for their freedom have gone down in history—resulting in laws being altered, regulations being revised, and unimaginable boundaries being broken. Sadly, in order to establish justice in this world, violence and death usually occur due to conflicting ideals. In Southern Los Angeles, even after African-Americans were issued their â€Å"Civil Rights,† underlying racism constructed barriers such as â€Å"racial restrictive covenants† that ensured that blacks were still not welcome there. The two biggest social disturbances that have taken place in the West have taken place in Los Angeles—where unemployment, overcrowding, poverty, and segregation have become increasingly prevalent. The first of these social disturbances is the Rodney King riot of 1992 and the second is the Watts riot of 1965. 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HENINGBURG DEPARTMENT OF HISTORY BY MONA SALIMI SACRAMENTO, CA 19 APRIL 2010 James Meredith’s successful campaign to gain admission to the Univeristy of Mississippi, ‘Ole Miss’, and desegregate education in the state most resistant to integration of educational institutions, has become a crucial episode in civil rights history. Ole Miss transformed MississippiRead MoreEssay on Martin Luther Kings Successful Philosophy1019 Words   |  5 Pagescountry that had practiced slavery. African Americans didn’t gain their freedom until after the Civil War, nearly one-hundred years later. Even though African Americans were freed and the constitution was amended to guarantee racial equality, they were still not treated the same as whites and were thought of as second class citizens. One man had the right idea on how to change America, Martin Luther King Jr. had the best philosophy for advancing civil rights, he preached nonviolence to expressRead MoreThe Achievement And Progression Of African Americans1454 Words   |  6 Pageswomen, im migrants, and indigenous people an equal and equitable access to the civil rights and liberties bestowed upon other citizens of this country. This sentiment rings especially true, as it relates to education, as these groups have all been disadvantaged and disenfranchised at different points in American history. The disservice that the United States has constructed against the success and progression of African-Americans, should be more duly noted, as they are the diversity group the most in needRead MoreGil Scott Heron Essay1407 Words   |  6 Pagesforty years ago, however, rap music focused on an entirely different subject matter. During the 1970s, African Americans sung rap songs to express the need for Black empowerment in society; though their form of singing was not called rapping back then, it was called spoken word poetry, a form of song in which verses of poetry were performed with a fixed beat before an audience. African Americans used this style of singing to express the discontent with the economics and politics during the 1970s.Read MoreSegregation vs. Integration1387 Words   |  6 PagesSegregation vs. Integration One of the most significant issues which the United States has dealt with for decades is the issue of racial segregation. In a post-Civil Rights era, there is a common tendency to assume that racism is no longer a pressing social concern in America due to the gradual erosion of whiteness. During the late 1800s and much of the 1900s, segregation had been a controversial and divisive issue throughout the country. This issue stemmed from the separation of African Americans and whites

Language as a Highway Free Essays

There are about five thousand languages throughout the world now, and that doesn’t even include the hand languages. As a matter of fact, Languages are the most powerful inventions ever. Languages are important highways that allow people to communicate within the world of different nations and cultures. We will write a custom essay sample on Language as a Highway or any similar topic only for you Order Now Without language we wouldn’t be able to communicate with one another and spread ideas. Languages are highways that connect the past and the present. Without language there would be no way that we would ever have known what happened in the past. â€Å"Language is a highway linking all peoples and all ages. Mama was wrong to use language as a wall. † Sometimes language can be a wall that breaks the connection between the people. In contract, Many foreign use their lack of language skills as an excuse to wrap themselves up, refusing to communicate with other people. There are positive and negative sides in language, and it depends on how well you using it. It’s really important and useful for people to use language as a highway. Undoubtedly, language is the foundation of communication, and communicating is an inseparable part of our lives. We always share our feelings and emotions through the highway of language. Can you imagine if no one in the entire world understands you, you could only talk to yourself, and all you could hear was your own voice? In addition to expressing emotions, it’s also requisite for our everyday study. We wouldn’t be able to express our ideas and thoughts without language, and we wouldn’t be able to learn. We should all use it as a convenient highway instead of a wall. There is a saying, â€Å"High thoughts must have high language. † In fact, I’m totally agreed with that. No matter how intelligent you are, without the language you wouldn’t be able to express any of your ideas. Furthermore, language is a window to our heart which could send our feelings out. Let the language be a highway for you, instead of a wall. How to cite Language as a Highway, Essay examples

Behavior And Attitudes At Workplace Samples †MyAssignmenthelp.com

Question: Discuss about the Behavior And Attitudes At Workplace. Answer: Introduction The purpose of the following paper is to focus on the various aspects in the workplace that are concerned with behavior and attitudes. These things are very important for a newer outlook in the organizational excellence. The employees have to keep their decorum in the workplace and they must be showing their best attitudes at the workplace since it is very important to impress the higher authorities to improve their positions. The employees must feel aligned with the culture of the organization and their attitudes should represent the same. The employee attitudes reflect the image of the organization itself (Alvesson 2012). The attitudes of the employees are very significance since it is the mirror image of the sincerity and graveness of the employees. The question of job satisfaction is an important thing because an employee will not be able to survive in an organization where he cannot feel safe or comfortable. Every organization has some missions and goals and the employees must b e feeling committed to fulfill them. This organizational commitment has to be measured in this aspect as well (Mowday, Porter and Steers 2013). Organizational commitment Organizational commitment means the emotional and psychological attachment of the employee to his or her organization (Ycel 2012). Generally, there are three types of organizational commitment that exists in the modern business environment. These three types of organizational commitment are affective commitment, continuance commitment and normative commitment. Affective commitment Affective commitment means the kind of emotional attachment to the organization and the deep desire that the employee shows to stay in that particular organization for a long time. The employees who have a good rate of emotional attachment with the organization have a good affective commitment (Ghosh, Reio and Haynes 2012). Continuance commitment The continuance commitment is the factor for which the employees of the organizations feel that they should not be leaving the organization and if they do so, that will be very problematic and costly for them (Meyer et al. 2012). The employees might even find that the particular employee might face long term unemployment because of that step. Normative commitment According to the normative commitment, the employees feel that he should stay in that organization for that time because perhaps it is the best thing to do at that moment (Eslami and Gharakhani 2012). Job satisfaction Job satisfaction is one certain thing that the employees search for when they begin to work for an organization (Wong and Laschinger 2013). On the reverse, it is the duty of the organizations to ensure the employee satisfaction. Also, another important thing for the organizations is to focus on employee retention. The organizations have to provide the employees with proper satisfaction so that they will be looking to stay in the organization for a longer period of time. The human resource managers should make sure that the employees are taken care of and they are well paid as per their qualification and experience. There are several factors that are responsible for the job satisfaction of the employees. One of them is to show the proper respect to the employees by the management. The management also has to keep the trust and faith on the employees that will cater to the mental comfort of the employees and then only the employees will feel to deliver their best efforts for the organiz ation. The job security of the employees must be ensured and the managers have to create a safe working environment. The employees should not be embarrassed or harassed at the workplace by their colleagues or their seniors (Anitha 2014). The employee should feel that they should have a broad career path from their current employment position. The employees must feel that they are given the proper benefits and wages at the beginning of the month. Employee attitudes The employees must feel that they are working in a positive working atmosphere and this has to be created by the employees themselves by showing competent attitudes at the workplace. The attitudes of the employees will determine that they are the perfect faces for the company to be showcased (Robertson, Jansen Birch and Cooper 2012). It is obvious that the skills in the workplace and experience are the most important assets for the employees but it cannot be denied that a proper attitude of the employees should not be ignored as well. A proper attitude by the employees is helpful for building an impressive view about the employees from the senior management and the higher authorities. An employee can be termed as a loyal employee only when he has fulfilled the rules and regulations of the company properly. It must be remembered that his attitude should not also harm the ethical guidelines of the organization. These attitudes have to be followed by the employees if he desires to be va luable employee for the organization (Robertson, Jansen Birch and Cooper 2012). Respectfulness Respect is one of the most important aspects of the employee attitude. It is always helpful for the employees to show a respectful attitude towards the senior management (Grover 2014). The interaction between the employees and the senior management should be based on respect. The employees should behave with the clients and the colleagues with proper respect. The employees who show proper respect towards their colleagues and seniors, get the same treatment from the opposite end as well. This is very helpful for the employee retention (Grover 2014). Prideful attitude The prideful attitude of the employees is sometimes good but it sheds a negative impact on the management as well. The employees who have a prideful attitude do not show that much energy in working harder for achieving the organizational goals. The prideful employees refuse to help others and gets in trouble in future for that (Sirota and Klein 2013). Commitment The employees must stay committed and loyal towards the organizations. The employees should also think in the same line as the organizational objectives. They should be able to play their job roles perfectly and match the expectations from the management (Sirota and Klein 2013). Innovation The employees who can innovate must utilize their skills in the workplace. They should apply their thoughts and implement the strategies in the organizations they are working for. They will be able to accomplish the tasks assigned to him by implementing some innovative methods (Tang, Pee and Iijima 2013). It may happen that these strategies may not be helpful in one case but in long term scenario, these will be helpful. Helpfulness The employees should always be helpful towards their colleagues. This will help them to attain a better position from the viewpoint of their colleagues. Helpful people always get special attention from the workplaces. The employees should help their clients or customers as well so that it can bear a good impression in their minds. Care for the employees by their managers The managers should always care for their employees and always motivate them in their hour of need. The talent of the employees varies and the managers should always motivate the less talented employees. The managers should always talk to the less talented workers and discuss about their weaknesses and advise ways on how to improve them (Carlton and Perloff 2015). The behavior and the attitudes of the managers decide on how the employees should look at them. Another duty of the managers is to present the image of the organization in a positive way because the new joining employees do not have a proper view about the organization. This way the employees will be feeling safe in the working environment (Carlton and Perloff 2015). The loyal and committed employees should be rewarded with their due honor. The dedicated employees should be presented with the rewards and recognitions for their dedicated work and the employee who neglect their work should be given punishment through several means (Singh and Mohanty 2012). It is the duty of the managers to communicate with the employees personally so that they can feel assured that they are valued in the organization and they are a part of it. The managers should be making a big mistake if they do not communicate with the employees personally and choose to show their attitude their attitude in front of others employees. The managers should always with utmost confidence and motivational power that will inspire the employees as well (Singh and Mohanty 2012). This will be transformed into the minds of the employees and they should feel confident about their roles in the organization. It is the managers call after all to feel to make the employees learn about new things in the organization and feel confident from within. If the motivation is not there, the employees will never feel that zeal to work with their best efforts and represent a better brand image for the organization. The managers should also make sure that their subordinate employees are completely dedicated towards their organization (Singh and Mohanty 2012). The productivity of the organizations will increase only at the time when the employees will be giving their best efforts towards it. The employees must perform their works more sincerely and then they will feel a strong and positive bonding with the organization. The performance of the employees will work as the step ladder to gain better positions in the future. The organizational commitment will be very important in that context (Singh and Mohanty 2012). Conclusion The paper can be concluded by saying that organizational commitment is an essential thing in every organization for the employees. It should be increased so that the employees should gain better lifestyle in his coming years. The challenging business environment is very critical to survive and the employees should be doing their best so that they can survive and thrive in this scenario. They must follow the guidelines of the organization properly and respect the employment conditions for a secure future. References Alvesson, M., 2012.Understanding organizational culture. Sage. Anitha, J., 2014. Determinants of employee engagement and their impact on employee performance.International journal of productivity and performance management. Carlton, D.W. and Perloff, J.M., 2015.Modern industrial organization. Pearson Higher Ed. Eslami, J. and Gharakhani, D., 2012. Organizational commitment and job satisfaction.ARPN Journal of Science and Technology,2(2), pp.85-91. Ghosh, R., Reio, T.G. and Haynes, R.K., 2012. Mentoring and organizational citizenship behavior: Estimating the mediating effects of organization?based self?esteem and affective commitment.Human Resource Development Quarterly,23(1), pp.41-63. Grover, S.L., 2014. Unraveling respect in organization studies.Human Relations,67(1), pp.27-51. Meyer, J.P., Stanley, D.J., Jackson, T.A., McInnis, K.J., Maltin, E.R. and Sheppard, L., 2012. Affective, normative, and continuance commitment levels across cultures: A meta-analysis.Journal of Vocational Behavior,80(2), pp.225-245. Mowday, R.T., Porter, L.W. and Steers, R.M., 2013.Employeeorganization linkages: The psychology of commitment, absenteeism, and turnover. Academic press. Robertson, I.T., Jansen Birch, A. and Cooper, C.L., 2012. Job and work attitudes, engagement and employee performance: Where does psychological well-being fit in?.Leadership Organization Development Journal,33(3), pp.224-232. Singh, R. and Mohanty, M., 2012. Impact of training practices on employee productivity: A comparative study.Interscience Management Review,2(2), pp.87-92. Sirota, D. and Klein, D., 2013.The enthusiastic employee: How companies profit by giving workers what they want. FT Press. Tang, J., Pee, L.G. and Iijima, J., 2013. Investigating the effects of business process orientation on organizational innovation performance.Information Management,50(8), pp.650-660. Wong, C.A. and Laschinger, H.K., 2013. Authentic leadership, performance, and job satisfaction: the mediating role of empowerment.Journal of advanced nursing,69(4), pp.947-959. Ycel, ?., 2012. Examining the relationships among job satisfaction, organizational commitment, and turnover intention: An empirical study.International Journal of Business and Management,7(20), p.44.